“Sustainability” and business
I usually listen to Chris Brogan‘s podcast because he has great stuff to say about being a human doing business with humans. But I have to share yesterday’s episode with you because he’s talking sustainability with John Blue of Truffle Media. Listen here. The real juicy part for me was around minutes 18-26, where John goes into some background on the National Organic Program, and the increasingly meaningless use of words like “natural”, “sustainable”, “local”, and “family-owned”….